Amazon Seller Services Pvt. Ltd. v. Amway India Pvt. Ltd. & Ors.

This is an arrangement of the Delhi High Court’s judgment in "Amazon Seller Services Private Limited v. Amway India Private Limited & Ors.". The Delhi High Court found that the unauthorized sale of branded products on e-commerce platforms constitutes trademark infringement, misrepresentation, and dilution. It held that e-commerce platforms cannot claim intermediary protection under Section 79 of the Information Technology Act if they actively participate in the sale and promotion of the products. While the Court ruled that the Direct Selling Guidelines (DSGs) are advisory and not legally binding, the judgment emphasizes the importance of protecting consumers from counterfeit and tampered products and upholds the contractual relationships of direct selling entities with their distributors.

Analysis Lenth - 4 Pages

Full Text of Judgment - 69 Pages